Are you PLUS SIZE?

Ralph Lauren's first PLUS SIZE model......or, at least that's what they are tauting!

It appears that PLUS SIZE has taken on a whole new number.....12.
Yes, the folks at Ralph Lauren have dubbed a woman who wears a SIZE 12 as PLUS SIZE.
Forgive me but I don't get it.....perhaps every woman who weighs over 90 pounds is considered PLUS SIZE?
Yes, I know, I am a little late to the party on this one.
You might already know all about it and been chatting about it all over the place. 
The news came out in mid September about Ralph choosing this gorgeous 6'2" Aussie beauty to be the face of their new PLUS SIZE line. 
But, you know.....I was busy, busy, busy in September.
It just flew way past my radar.
Yes, I'm losing my touch. 
The issue....as I see it.....has nothing to do with size or the way a person looks.
What it has to do with is LABELS and MARKETING.
Slapping a LABEL on a  Size 12 woman and saying "this is PLUS SIZE"?
Now Ralph Lauren is being applauded for recognizing PLUS SIZE women? 
Isn't he sweet...and nice and sensitive and worthy of praise? 
Gimme a break!
A few years back, I did a posting on this very same thing. 
You can read it HERE.......I still feel exactly the same way so no need for me to repeat myself!  
I guess Ralphy didn' t read it!